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Digital Marketing Specialist - DACH

  • sector

    Engineering

  • location

    DE

  • salary

    €60,000

  • type

    Permanent

consultant

Alex Hatfield

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Digital Marketing Specialist required to join a Global technology business who manufacture engineering hardware and software for a wide variety of industries & applications. 

The Digital Marketing Specialist will be responsible for the DACH region, developing and implementing digital marketing strategies and campaigns.

This position is fully remote anywhere in Germany and you must be native German speaker and fluent in English.

The successful Digital Marketing Specialist must have hands on experience with Google Ads.

Package

€60,000

100% flexible working

30 days of annual leave

Development and training opportunities

Company pension scheme

 

Role

Full responsibility for digital marketing campaigns for lead generation, from planning to execution and analysis of results

Define targets and KPIs for the DACH region

Interface with various stakeholders

B2B marketing

Use and execution of Google Ads, LinkedIn Advertising and social media campaigns

Use of CRM systems (Salesforce), marketing automation tools (Pardot) and CMS systems (Sitecore)

Liaise with the marketing and sales teams in the EMEA region to execute strategies

Implement company-wide, global and EMEA digital marketing initiatives

Produce regular reports on campaign performance

Implementing, managing and optimising paid media campaigns across all channels

Fully remote, working from home in Germany

 

Requirements

Proven experience as a Digital Marketing Specialist, Digital Marketing Manager, Digital Marketing Strategist or similar digital marketing position

Must be native German speaker and fluent in English

Fully remote based in Germany

Must have hands on experience with Google Ads

Degree / Masters in Marketing or similar would be advantageous

Email automation experience, in particular Pardot would be a plus

Experience in a business to business marketing function for international organisations would be preferred

apply now